Listener Driven Radio Blog

by Lee Cornell
Apr 25th, 2010

What a concept! Listeners choosing what they want, when they want! Latest JACOBS MEDIA Rock Radio research* brings home the point with resounding clarity once again, and points the way with a glaring light illuminating that tunnel of opportunity for radio.

At a time when PANDORA is representing as the platform and delivery system for music listeners, simply because it empowers them to play what they want, and build music preference around that choice...

by Lee Cornell
Mar 8th, 2010

From advertising, search, and marketing “experts” touting tactics and phishing targets for the next big “consumer” thing, to corporate and communication giants going viral and casting their message into what is a global phenomenon, “social media” is the absolute new “now” destination. It has blossomed inside a ubiquitous delivery system and changed the way we communicate, wherever we are.

My FACEBOOK is open as I write, and I know that my friends and...